A University Project for Dementia in the UK
A University Project for Dementia in the UK
A University Project for Dementia in the UK
Stuart Line Cruises, based in Exmouth, is a multi-award-winning, third generation family-owned and managed business that has been operating for over 50 years. This is a well-established tourism business offering cruise excursions in the local area and special events throughout the year. Stuart Line is a member of Devon’s Top Attractions and has received many tourism awards. The company offers cruises on the internationally important Exe Estuary and along the Jurassic Coast World Heritage Site, including special interest trips for birdwatching, geology and experiences of the unique marine and estuarine environment in this part of South West England. Their project aimed to increase accessibility of boat trips for people living with dementia, to facilitate the same level of high-quality experience for all regardless of cognitive ability and to ensure passengers learn or experience something new.
The ENLIVEN project with Stuart Line Cruises set out to develop the company’s understanding of the whole visitor journey for people living with dementia, from their online booking system to the experience on the boat. Following an initial consultation, co-creation of new ideas to help improve accessibility and develop an attractive service for people living with dementia formed the basis of the project.